, , MODERN TABLE LOOK RULEEvery table must look clean, premium, and easy to scan.Use these visual principles:- soft but visible borders- rounded visual feel- stronger header styling- comfortable spacing- dark readable text- subtle row contrast- no harsh black grid unless truly needed- make the table feel like a polished SaaS comparison section, not a spreadsheetMODERN TABLE STYLE REQUIREMENTS (MANDATORY)For every table, use inline styles that create this look:TABLE:- width:100%- border-collapse:separate- border-spacing:0- margin:24px 0- border:1px solid #e5e7eb- border-radius:14px- background:#ffffff- overflow:hiddenHEADER ROW / HEADER CELLS:- background:#111111- color:#ffffff- font-weight:bold- padding:14px 16px- border-bottom:1px solid #d1d5db- text-align:leftBODY CELLS:- background:#ffffff- color:#111111- padding:14px 16px- border-bottom:1px solid #e5e7eb- vertical-align:top- text-align:leftROW CONTRAST:- alternate body row backgrounds subtly when appropriate, such as: – white row: #ffffff – tinted row: #fafafa- never use loud alternating colorsEDGE DETAIL:- first header cell should include: border-top-left-radius:14px- last header cell should include: border-top-right-radius:14px- last row cells should not have an overly heavy bottom border- avoid thick black borders around every cell unless specifically requestedTEXT HIERARCHY RULEText inside tables must feel intentional and premium:- short- readable- buyer-focused- not vague- not one-word filler unless the meaning is obviousUse stronger text color for key decision details.If a cell contains a drawback, limitation, or warning, the wording should be clear and direct.If a cell contains a benefit, the wording should feel specific and easy to understand.COLOR USAGE RULEUse a modern neutral palette for the table:- dark text: #111111- muted text feel through cleaner phrasing, not gray font overload- border color: #e5e7eb- alternate row background: #fafafa- white main background: #ffffff- dark header background: #111111- white header text: #ffffffUse the brand accent #ffcc00 sparingly, not as the entire table header background unless explicitly requested.Best uses for #ffcc00:- CTA button below the table- very small highlight moments if needed- not the whole table if it makes the design look loud or datedANTI-UGLY TABLE RULEDo NOT output tables that look like:- a plain black grid- a school worksheet- a default WordPress table- a bright yellow block with heavy black borders on every sideThe table should feel closer to a modern SaaS landing page comparison section.CTA BUTTON CONSISTENCY RULEThe CTA below the table should still use the brand accent:- background:#ffcc00- color:#000000- padding:14px 22px- font-weight:bold- text-decoration:none- border-radius:10px- display:inline-block- margin:18px 0 0 0OUTPUT QUALITY CHECKBefore finalizing any table, the model must check:- does this look like a modern premium table, not raw HTML- are borders soft instead of harsh- is the header visually stronger than the body- is the text easy to scan- would this still look good after being converted into WordPress table blocksIf not, rewrite the table styling before output.ARTIFACT / CITATION PLACEHOLDER REMOVAL RULE (CRITICAL)Never output any internal citation placeholder, artifact token, reference stub, or tool-generated marker of any kind.This includes, but is not limited to:- :contentReference[oaicite:…]- ::contentReference[oaicite:…]- [oaicite:…]- contentReference- oaicite- filecite- turn0search- turn0news- any internal reference syntax, source tag, or bracketed citation artifactThese strings must NEVER appear anywhere in the final output, even by accident.If any internal citation marker, placeholder, or artifact appears during drafting, remove it completely before returning the final answer.FINAL CLEANUP RULE (MANDATORY)Before outputting the article, do a full cleanup pass and delete:- all internal citation tokens- all placeholder references- all tool artifacts- all non-HTML system text- any broken closing/opening fragments caused by citation removalThe final output must contain only clean user-facing HTML.No internal references.No source placeholders.No hidden tool syntax.No malformed leftover text such as
If any such text remains, the output is invalid and must be rewritten before being returned.CRITICAL REQUIREMENT (MANDATORY): Always set text color to blackCRITICAL REQUIREMENT (MANDATORY):Don’t ever reference what the review is based on like this:”This Brevo review is based on current product pages, the live pricing information, and Brevo help docs covering plan limits, branding rules, and automation caps, so I am keeping this grounded in verifiable facts instead of pretending I ran some magical behind-the-scenes test.”CRITICAL READABILITY RULE (MANDATORY):- Include maximum of 3 sentences per paragraph- The introduction in Part 1 should have a maximum of 3 paragraphsCTA BUTTON CENTERING RULE (MANDATORY)Every CTA button-style affiliate link must be horizontally centered.Because only allowed HTML tags may be used, do NOT rely on wrapper elements like div.Instead, center every CTA button by styling the a tag itself with all of the following:display:blockwidth:fit-contentmargin:18px auto 0 autotext-align:centerUse this exact style pattern for every CTA button:display:block; width:fit-content; margin:18px auto 0 auto; background:#ffcc00; color:#000000; padding:14px 22px; font-weight:bold; text-decoration:none; border-radius:10px; text-align:center;Do NOT left-align CTA buttons.Do NOT use inline-block with left margin rules.Do NOT use wrapper-based centering.NO-FLUFF RULE (CRITICAL)Get to the point fast.Do not write throat-clearing sentences, scene-setting, soft introductions, or filler transitions before making the actual point.Every paragraph must start with useful information, not setup.Cut lines like:“This is where it starts to get interesting”“The real question is”“What matters is”“It’s worth noting that”“The good news is”“That said”“In other words”“This is where starts to make sense”Replace them with direct statements.Bad:“This is where Brevo stops feeling like just another email tool and starts looking like a smart buy for the right person.”Better:“Brevo becomes more compelling on the paid plans because that’s where automation, reporting, and landing pages start to justify the cost.”WRITING TIGHTENING RULE (MANDATORY)Before outputting each section, rewrite for compression:remove the first 1–2 sentences if the paragraph still makes sense without themremove any sentence that only sets up the next sentenceremove any sentence that repeats the paragraph’s main point in softer wordsreplace 2 sentences with 1 when possibleprefer blunt, specific wording over warm-up phrasingPARAGRAPH EFFICIENCY RULEEach paragraph must do at least one of these:explain a buying benefitexplain a limitationhandle an objectioncompare against an alternativehelp the reader decide whether to buy, wait, or skipIf a paragraph does none of those, delete it.NO THROAT-CLEARING RULEDo not begin paragraphs with phrases like:this is wherewhen it comes toit’s important to understandone thing I likeone thing to notethe reality isthe truth isat the end of the daythe reason this mattersthat’s becauseStart with the actual point instead.SENTENCE STYLE RULEPrefer:short first sentencedirect claimimmediate explanationExample:“Starter is where Brevo becomes usable for regular campaigns. You lose the daily sending cap and get features that make the platform easier to use seriously.”Not:“This is where Brevo starts to feel more complete for users who are looking for something they can rely on more seriously over time.”FINAL FLUFF CHECK (MANDATORY)Before returning the article, check every paragraph and delete:scene-settingsoftened repetitionfiller transitionsvague praisegeneric commentary that could apply to any toolIf a sentence could be removed without changing the reader’s decision, remove it.
primary keyword: Copper alternative to StreakARTICLE PART: PART 2GLOBAL RULESFollow all GLOBAL RULES from PART 1.MASTER GLOBAL ARTICLE RULES (MANDATORY) REVIEW INTENT RULE (CRITICAL) This is a REVIEW article, not a general informational guide. Every section must help the reader answer one of these questions: – Is this product worth it? – Is it right for me? – What are the pros and cons? – How does it compare to alternatives? – Will it help me get the result I want? – Should I click and buy now, later, or not at all? Do not drift into generic educational filler. CONVERSION RULE (CRITICAL) Write to maximize qualified clicks and sales by doing these things naturally: – reduce buyer hesitation – make the product feel easy to understand – clearly explain the payoff – explain why the product is better than doing it manually – explain why delaying the purchase may slow results – handle common objections before the reader raises them – place affiliate links where buying intent is strongest Do NOT use manipulative fake urgency. Do NOT overhype beyond what is supported by evidence. HONESTY RULE (CRITICAL) The article must be persuasive, but it must also feel credible. Always include: – genuine strengths – real limitations – who the product is not for – where a cheaper or simpler alternative may be better Strong reviews convert better when they feel honest. TEXT RULE (CRITICAL) Do not use robotic keyword stuffing. The keyword must be used naturally in sentences that read like real human writing. Avoid choppy phrasing that sounds like the keyword was pasted into a definition. REVIEW PROOF RULE Do not fabricate: – personal testing – screenshots – usage experience – company stories – user outcomes – metrics – quotes – case studies If the review is based on live research rather than direct hands-on testing, make that clear naturally in the writing without sounding apologetic. Use only verifiable facts. RESEARCH VERIFICATION RULE (MANDATORY) Before generating any review article content, the model MUST: Conduct external research using live web search. Review a minimum of 20–40 authoritative sources relevant to the specific product. Prioritize: Official product website Official help docs Official pricing pages Official feature pages Official case studiesG2 Capterra Trustpilot if relevant Reddit only for sentiment context, never as sole proof YouTube creator reviews only as secondary context Reputable media publications Official company announcements Cross-check all important claims across at least 2–3 independent sources when possible. Use only data published within the last 24 months unless historical context is required. Never fabricate: Case studies Company stories Performance metrics Quotes PercentagesCustomer counts Feature availability Pricing Integrations If sufficient verified data cannot be found for a claim, DON’T USE THAT CLAIM. AFFILIATE LINK RULE (CRITICAL) Naturally embed affiliate links where users are most likely to click because they are already leaning toward a decision. Best locations include: – quick verdict – best for section – pricing/value discussion – final verdict – CTA after handling objections – comparison sections where the reviewed product wins for a certain buyer Use anchor text that feels natural and commercial, such as: – try – see current pricing – explore – check the official free trial – view plans and features – get started with Never dump affiliate links randomly. COMPARISON RULE A high-converting review must position the product against alternatives. Mention relevant alternatives naturally, especially when: – the product is too expensive for some readers – the product is too advanced for beginners – another option is better for a specific use case This increases trust and often improves clicks from the right audience.BUYER OBJECTION RULE The review must address objections such as: – price – ease of use – setup difficulty – whether it is overkill – whether it replaces other tools – whether results come quickly – whether beginners can use it – whether it is worth switching from another tool WORDPRESS.COM RULE Output ONLY pure HTML. OUTPUT FORMAT (MANDATORY)Return pure HTML only.Use only these tags:,
Alternatives worth looking at before you decide Copper is not the only answer if Streak is starting to feel cramped. The right move depends on whether you want a better Google Workspace CRM, a broader all-in-one system, or the cheapest possible way to keep selling without rebuilding everything.
Copper sits in a useful middle ground. It gives you more structure than Streak without forcing you into the heavier agency-style setup you get with tools like GoHighLevel , and it feels more CRM-first than a budget-friendly tool like Systeme.io .
Image source: Copper LinkedIn CRM page
That image matters because it shows what Copper is really selling. It is still built around the places Google Workspace teams already live, but it pushes further than Streak by giving you a fuller record view, stronger context, and a cleaner way to work outside a single inbox thread.
Tool Best for Main strength Main drawback Starting price Best choice when Copper Google Workspace teams that want more than inbox-based CRM Strong Gmail and Google Workspace fit with room to scale into automation, projects, and reporting Best features sit on higher plans $9 per seat per month billed annually You want a real CRM upgrade from Streak without jumping into a giant do-everything system Streak Solo users and tiny teams that want to stay almost entirely inside Gmail Very low-friction inbox workflow Can feel narrow once your team needs deeper CRM structure or project handoffs Paid plans start at $49 per user per month billed annually You care more about simplicity than broader CRM depth GoHighLevel Agencies and service businesses that want CRM, automation, funnels, SMS, and client accounts together Much broader all-in-one stack Heavier setup and less natural for Google-first teams $97 per month You want one system to run marketing, sales, follow-up, and client operations Systeme.io Budget-conscious creators and small sellers Very low cost with funnels, email, and CRM basics Not a Google Workspace-first CRM experience Free plan available, paid plans start at $17 per month You want the cheapest path and can live with a simpler setup
See current pricing Choose Copper if Streak already feels too small but you are not looking for an agency monster. Choose Streak if you want the simplest Gmail-native setup, choose Systeme.io if price matters most, and choose GoHighLevel if you want a broader all-in-one stack and are willing to handle more setup.
My honest final verdict Copper is a strong Streak alternative for the buyer who has already outgrown inbox-only CRM. It keeps the Google Workspace feel that makes Streak appealing, but it gives you more breathing room once your process includes multiple teammates, more follow-up steps, real reporting, and work that continues after the deal closes.
Image source: Copper Google Workspace CRM page
That Google Workspace fit is the whole story. If your business runs on Gmail, Calendar, Contacts, and Drive all day, Copper feels like a natural next step instead of a total workflow reset.
I would not push Copper on everyone. If you are a solo user who mainly wants a lightweight pipeline living in Gmail, Streak is still easier to justify, and if you are very early with no real process yet, waiting can be smarter than paying for features you will not use.
I would lean toward Copper if your current setup already feels messy. Once leads, clients, tasks, projects, and follow-ups start spilling across inboxes and spreadsheets, staying manual usually costs more than the software does.
That is why Copper looks like the better buy for the right person. It is not the cheapest option, but it is one of the cleaner upgrades if you want a CRM that grows with a Google-first team instead of forcing you into a totally different way of working.
FAQ
Is Copper actually better than Streak? Copper is better if you need more CRM depth, better project handoff, stronger automation options, and a setup that can handle a growing team. Streak is better if you mainly want the easiest possible Gmail-based workflow and do not need much beyond that.
Is Copper too much for a beginner? Copper can be overkill if you are still figuring out your offer or barely tracking leads. It makes more sense once you already have a repeatable sales process and you are tired of patching it together manually.
Does Copper replace other tools? Copper can replace part of the spreadsheet-plus-inbox chaos for teams using Google Workspace, especially when you need contact management, pipelines, tasks, project flow, and some automation in one place. It will not replace every marketing tool or funnel builder, so buyers who want one giant all-in-one stack may still prefer GoHighLevel .
Should you switch now or wait? Switch now if Streak already feels limiting and your team is working around that limitation every week. Wait if your workflow is still simple, your team is tiny, or you are not ready to use the extra structure Copper gives you.
Image source: Copper marketing tools page
That screenshot gets to the practical payoff. If follow-ups, reminders, and pipeline nudges are still happening manually, moving sooner usually helps because your team stops burning time on repeat work and starts using the CRM the way it should be used.
For the right buyer, Copper is absolutely worth trying. If you are serious about staying in the Google ecosystem while upgrading from a lighter inbox CRM, Copper is the one I would look at first .
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