Instagram stories are the second most important channel for sharing new content besides classic feed content like reels and normal posts.

When used right they can easily boost your reach and sales whenever you want. However, how are you going to do that? What are the best ways to boost your story reach and cause more people to fall in love with your brand?

Well, that’s exactly what I’m going to show you in this article. So, are you ready to begin? If so, let’s dive in…

1. Share Stories Multiple Times A Day

The truth is, that stories have a shorter lifespan than normal content. And those who just shared a new story are pushed to the first place at the “story menu” when you open the app.

That’s why consistently sharing new stories is so important.

When every 3-4 hours you share a new story, it is going to be far easier for you to hold the top positions and get more attention from your followers

However, you might think that doing this is not compatible with doing normal business. You can’t share a new story every 4 hours, right?

Well, thankfully, Meta Business Suite allows you to schedule your stories. So, instead of having to take your phone every 4 hours and record a story, you can just create new stories in bulk and then schedule them.

That way, you can hold the top position in the story menu and get awesome results without having your alarm clock ring every 4 hours reminding you to share content.

However, this is not the only way to maximizing reach with Instagram stories…

2. Use Engagement Stickers

Using engagement stickers is an extremely effective and super simple way to boost your Instagram story reach.

Whenever somebody engages with your story, it gives a signal to the Instagram algorithm that people like your stories and enjoy them.

And that makes the algorithm push the story to the first place in the story menu.

All you need is to just add an engagement sticker like a slider with emoji, quiz or poll to the story, and you’ll see how well it works. It takes just 10 seconds or less.

3. Don’t Promote Posts In Stories

Why? People are not interested in that. Yes, it can bring some extra reach to your content and there is nothing wrong with doing it.

However, if the only story you share during the day is a post promotion, you’re not likely going to reach many people.

Instead, you need to share normal valuable, and personal content that is going to build relationships with your audience and that is worth checking out.

That’s what will make people get used to consuming your stories because they will find them helpful…

…and that will boost your reach. So, don’t just promote new posts. Share unique content in your stories as well.

I hope you found this short article helpful.