How To Build A High-Ticket Sales Funnel

In today’s competitive business landscape, having a solid sales funnel is critical for generating revenue and achieving long-term success.

However, not all sales funnels are created equal. If you’re looking to attract high-paying customers and increase your sales revenue, you need to build a high-ticket sales funnel that is specifically designed for this purpose.

In this article, I’ll guide you through the process of building a successful high-ticket sales funnel, from identifying your ideal customer to creating compelling offers and optimizing your funnel for maximum conversions.

So, whether you’re a new business looking to generate revenue or an established company looking to increase your sales, this guide will help you build a high-ticket sales funnel that delivers results.

So, are you ready to begin? If so, let’s dive in…

What’s The Webinar Funnel?

Webinar funnels are a powerful tool for businesses looking to generate leads and increase their revenue. The main sales tool in this funnel is, of course, the webinar. Perfecting how the webinar should be structured takes some time, but it is essential if you want to make this sales funnel work.

I’m not going to break down the exact system for building a high-converting webinar here, but I highly recommend reading Expert Secrets from Russell Brunson to find out how it works.

And now, here’s what this high-ticket sales funnel is going to look like:

Structure of an evergreen webinar funnel

As you can see, it consists of 3 pages:

  • The Registration Page
  • The Webinar Room
  • The Order Page

This way, you’ll be able to capture leads and easily make people buy the high-ticket product or service that you are selling.

Each one of the pages inside of this funnel is going to be structured a bit differently than you might be used to, and contrary to what you might think, the order page is not going to sell.

However, more on that later.

So, let’s look at how to structure each one of the pages of this high-ticket sales funnel…

The Registration Page

The registration page is the first page of a webinar funnel and you must structure it right as this is the place where people will either watch the webinar or leave.

On this page, you will mainly arouse curiosity that will make people register for the webinar. Don’t show exactly what is going to be inside of the webclass, talk only about the outcome.

That will get people to register and most importantly also WATCH the webclass. If nobody is going to watch it, nobody is going to buy it.

You can have a thousand registrants but if only one of them watches the webclass, the outcome is going to suck.

The registration page might look similar to this:

An example of a registration page from Filip Konecny

There is nothing more but a headline, image, registration form, and sometimes a teaser of the secrets that you are going to reveal to people during the webinar.

If you want to easily create this page and the entire funnel, you can use this tool.

And now, let’s move on to the next page of this high-ticket sales funnel…

The Webinar Room

Example of a webinar room page

This page is going to do nothing but have the webinar embedded on it plus a big title saying to not leave the webinar room and watch the entire webinar.

It is important that you DON’T share a button to immediately access the irresistible offer that you will talk about in the webinar and that will redirect people to the order page.

Instead, you will give people the URL to the order page at the right time during the webclass and they will have to open a new browser window and type it in.

Otherwise, everybody would immediately click the button and nobody would go through the webinar which is essential if you want your dream customers to buy.

Now that you know how to create the webinar room, it is time to move to another page of the webinar funnel which is the order page…

The Order Page

On the order page, you are going to summarize the special offer that you presented to your dream customers during the webinar, and you will include an order form there. It can pop up after clicking a button or be directly embedded.

Don’t forget that you DON’T WANT TO SELL HERE. Selling here would only lower the number of people who buy.

Example of an order page

You did all of the selling already in the webinar. If you’d try persuading people more before they could buy, they will leave.

So, don’t do that. Just share the stack offer here, and ask people to buy.

And that’s how this entire funnel is going to be structured. It is super simple. I hope you found this helpful and if you want to build this funnel and launch it for free even today, go here, and I will show you how.

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