Social media has revolutionized the way businesses interact with their customers. Today, social media platforms have become a powerful tool for businesses to connect with their target audience and generate leads.
However, to make the most out of social media marketing, you need to have a well-defined sales funnel. A sales funnel is a step-by-step process that takes a potential customer from awareness to purchase.
In this article, we will discuss a social media sales funnel template that works.
Whether you are a small business owner or a digital marketer, this template will help you create a successful social media sales funnel that drives conversions and generates a ton of revenue.
So, are you ready to begin? If so, let’s dive in…
Why Are Sales Funnels So Effective?
Sales funnels are likely one of the most effective sales processes ever that will help you get a lot of new customers using social media while ALSO multiplying the value of every customer that you get because of upsells…
…and the process is created in a way that nearly instantly after they purchase sells them some other product or service that you’re selling.
Also, they are structured to create an experience that makes even people who have never seen you before become interested in what you’re selling, and then CONVERT that traffic into customers.
That’s why sales funnels are so powerful.
And what’s even more important…
They work to sell any product or service (including high-ticket ones), even while you sleep.
However, though, today I’m going to mid-level priced products and services.
So, I’m not going to make it any longer, and let’s look at the template!
The Sales Funnel Template
This sales funnel can be used to sell any type of low or mid-ticket product or service using social media and increase the number of sales you make, skyrocket the value of every customer, and even make people INSTANTLY purchase other products or services you’re selling.
It is something I and thousands of other entrepreneurs use to sell their products and services and that is going to skyrocket your revenue.
So, are you ready to see how it looks like?
The Sales Page
This is the very first page of this sales funnel and it is exactly what it says – a page that will persuade your dream customer to take action and buy the product or service that you are selling.
However, the most important element of a sales page is not the design, or the product or service itself – it’s the SALES COPY.
The words you write and the offer you create will determine whether or not your dream customers are going to take action or they’re just going to click off the sales page and say – “Ummm…OK. Maybe next time.”
The sales page needs to have a sales copy that actually sells.
Writing a sales copy is an art that requires a combination of persuasive language, compelling storytelling, and effective marketing strategies.
I’m not going to go in-depth into how to write it here but here are some steps to help you write a sales copy that converts:
- Identify your target audience: Before you start writing, you need to know who your audience is. Understanding their pain points, desires, and preferences will help you tailor your message to their needs.
- Focus on benefits: Instead of simply listing features, focus on the benefits of your product or service. Show your audience how your product can solve their problems or make their lives easier.
- Use persuasive language: Use strong and persuasive language that resonates with your audience. Use power words and action verbs to create a sense of urgency.
- Create a compelling headline: Your headline should grab your audience’s attention and encourage them to keep reading. Use a headline that is clear, concise, and impactful.
- Tell a story: Use storytelling to create an emotional connection with your audience. Share a personal story or a customer success story to make your message more relatable.
- Use social proof: Use customer testimonials, case studies, and social media posts to show your audience that your product or service is trusted and effective.
- End with a strong call-to-action: Your call-to-action (CTA) should be clear, concise, and compelling. Use action words and make it easy for your audience to take the desired action.
Remember, writing a sales copy is all about connecting with your audience and persuading them to take action. Use these tips to create a sales copy for this page of the sales funnel template that speaks to your audience and drives conversions.
The Upsell Pages
Upsells are going to be the second and third page of this funnel. Sometimes you will hear the term OTO or One-Time Offer refer to these pages, and they are the main secret to why you can give away a free product or service like a free book and still make on average $40 from every customer.
Upsell pages are the secret that will make this sales funnel template skyrocket the revenue from every customer that you get.
They are going to be redirected to this page right after they purchase the main product or service on the sales page and the structure of this page will look like this:
- Attention-Grabbing Headline
- A Video Sales Letter
- An Order Button
Additional elements might be:
- A timer
- Visual of the thing you offer
- The price
And that’s about it. It takes around 5 minutes max. to create an upsell page in a tool like Phonesites and if you have everything prepared it can take you even 2 minutes.
It’s super fast to build them but they will make WONDERS.
The Thank-You Page
This is the last page of this sales funnel template, and in it, you’re going to do two main things:
- Thank people for the purchase
- Giving them more details about the delivery of the product or service (or delivering it)
- Promoting other product or service
Using this page you’re going to build strong relationships with your dream customer and even better, sometimes you’re going to make them instantly purchase some other product or service.
Isn’t that just insane?
Here’s how this page is structured:
- Thank-You Headline
- Video
- Step #1 – 2 Instructions (Details about order, promotion of other product or service)
It’s again dead simple to create but it is one of the main reasons why this sales funnel template is so effective.
In conclusion, a well-designed sales funnel is essential for any business looking to succeed on social media.
By following the social media sales funnel template outlined in this article, businesses can create a step-by-step process that leads potential customers from awareness to purchase.
By using social media platforms to engage with their audience, offer value, and provide personalized solutions to their needs, businesses can increase conversions and generate revenue.
Whether you are a small business owner or a digital marketer, implementing this social media sales funnel template can help you create a successful social media marketing strategy that drives results.
Remember, the key is to always keep the needs and desires of your target audience in mind and use effective tactics to guide them through the sales process.
Filip Konecny 